Sponsorships and collaborations

Technology at the service of the community. Giving a little back to a world that has given us so much.

A passion for motorcycles shared across much of our team, and the conviction that technology should also reach those who cannot afford it, led us to build a stable sponsorship and collaboration programme. We contribute what we do best —design, software development, infrastructure and digital transformation support— to motorcycling communities, charitable causes and sports clubs operating in fields where technology rarely arrives on its own.

We do not see sponsorship as advertising, but as a way to contribute: the same standards of quality, security and continuity we apply to our clients, placed at the service of organisations that achieve a great deal with very little.

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Motorcycling community

H.O.G.® Madrid Chapter Over 10 years supporting Spain's oldest chapter

Our relationship with the H.O.G.® Madrid Chapter, the oldest H.O.G.® Chapter in Spain (riding since 1993), began the way these things do: two members of our team joined the chapter out of pure passion for motorcycles. In time they offered to lend a hand, went on to serve on the board and, from the inside, contributed what they knew best. When the chapter needed to go further, they brought Gestycontrol in — and that is how a sponsorship now running for over a decade was born.

What started as support for the chapter's design and web presence has become an ongoing process of modernisation and digital transformation, always in coordination with the chapter's board and officers, who lead the project and contribute their own work: membership management and renewals, registration for events such as the Km0 rally, communications, payments and a private member area.

A decade alongside the motorcycling community has shown us first-hand how demanding it is to run a chapter with volunteer resources, which is why we wanted to put that same level of digitalisation within reach of chapters across Europe.

For chapters across Europe

Chapter Toolkit The management platform for H.O.G.® chapters

Chapter Toolkit brings a chapter's membership, event and communications management together on a single platform: sign-ups and renewals, rally registration and accreditation, payments, QR membership cards, a private member area and a public website with the chapter's own domain, in 9 languages and fully GDPR compliant. We wanted to offer chapters across Europe the digitalisation level of a large organisation through a collaboration agreement with terms any chapter's budget can comfortably afford.

Discover the Chapter Toolkit

Supporting Harley-Davidson

H.O.G.® Chapter Directory The first interactive index of H.O.G.® chapters in Europe

As a sponsorship in support of Harley-Davidson and its owners' community, we developed the H.O.G.® Chapter Directory: the first interactive, self-updating index of H.O.G.® chapters and their events. Its purpose is to boost inter-chapter communication and give visibility to local activity across Europe, so any rider can discover the chapters around them and the events they organise, while chapters keep their own information up to date without depending on third parties.

Motorcycling events

Triumph® Coast2Coast Sponsors since the very first edition

We have sponsored the Triumph® Coast2Coast, the team-based touring raid across Spain organised by Triumph Spain together with its dealer network, since it was founded in 2018. Our contribution covers the event's visual identity, its website, the app teams use to follow the route and complete the challenges, and on-site technical assistance during every edition so technology is never a problem on the road. It is a sponsorship in the form of services provided well below market cost, giving the event access to technology that would otherwise be out of reach.

Charitable causes

Riding for others Technology for those who ride for a cause

Kilómetros por Investigar (KxI)

We have sponsored Kilómetros por Investigar since it began: the charity challenge where riders log their kilometres in aid of breast cancer research. In coordination with its organisers, who run and deliver each edition, we support the design and provide the development of the kilometre-logging platform and its evolution year after year, with over 100,000 € donated to research to date.

Bikers por la ELA

We sponsor Bikers por la ELA, the bikers' association that raises awareness and funds for the fight against Amyotrophic Lateral Sclerosis (ALS). We provide media, design, development and digital transformation assistance, so their resources go entirely to the cause.

La Ruta Más Fea

We sponsor La Ruta Más Fea, the movement that proposes motorcycle routes through areas of Spain and Portugal hit by wildfires and floods, to help revive their local economies. We provide the website, design and technical support that keep the project alive.

Grassroots sport

Sports clubs Supporting club and youth sport

Since 2025 we have sponsored the Alcorcón Smilodons, the American football club that has won the Madrid League for the last three seasons and runs a growing flag football school.

In the past we have collaborated with and sponsored other sports teams, such as the Club de Baloncesto Liceo Francés basketball club of Madrid and the XV Sanse Scrum rugby club of San Sebastián de los Reyes.

Why we do it

A long-term commitment

The organisations we sponsor share one trait: people who devote their free time to others, in fields where technology rarely arrives on its own. Our commitment is long term: we do not deliver a website and disappear — we stand by each project year after year, edition after edition.

If you run an association, a club or an event with real impact on its community and technology is your weak spot, let's talk.

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If you prefer, call us: +34 910 884 356

HARLEY-DAVIDSON®, H.O.G.® and HARLEY OWNERS GROUP® are registered trademarks of H-D U.S.A., LLC. TRIUMPH® is a registered trademark of Triumph Designs Limited. All trademarks, trade names and logos mentioned on this page belong to their respective owners and are used for identification purposes only. Gestycontrol is not affiliated with, associated with, authorised by or officially endorsed by Harley-Davidson Motor Company, H-D U.S.A., LLC, Harley Owners Group, Triumph Motorcycles Limited or Triumph Designs Limited, and has no official relationship with any of these companies.